Adobe has announced that Flash developers can now target the iPhone.

This in effect just adds a lot more applications into the iPhone eco-system on top of what they already have.  Expect a torrent of new applications to flood the iTunes store — we will start seeing a lot more free games soon.

Flash within a browser on the iPhone still does not seem to be a go.  Personally, I think given the really screen size and available real-estate Apple is doing the right thing, anyone targetting the mobile platform will need to redesign their web pages.  Bandwidth is getting cheaper — but we still pay my Mb and the last thing anyone would want is Flash adverts sucking up the bandwidth.

How about movies? TV shows? You Tube Videos?  Don’t people want to watch these (a lot).  Well … video is great during the demonstration and sales pitch.  But, given current battery technology, the majority will not want to see long video clips on their iPhones and drain out the battery.  It is afterall a ‘phone’ not a portable TV set and the last thing you want is to run out of battery when you want to make a phone call.  How about on the train?  I am yet to see people widely use it to watch video (but then again, I may be missing the obvious use of mobile phones in my old age).

— rv